About Lory

Lory Martinez is a Colombian-American personal branding consultant and global brand strategist from Queens, NYC, now based in Paris, France.

She works with small businesses, freelancers, and women entrepreneurs to transform their stories into authentic, marketable brands. Through her consultancy, Brand Bloom, Lory helps founders go from seed to strategy, building brands rooted in clarity, creativity, and confidence.

Previously, she founded Studio Ochenta, an award-winning multilingual podcast studio dedicated to raising voices across cultures. Starting the company from scratch with no investors, only her savings and a dream, she grew it into a respected creative studio with a mission to preserve culture and language. Over six years, she led international campaigns as business lead, executive producer, and creative director, earning recognition and awards for innovation and storytelling.

That experience now fuels her work at Brand Bloom, where she brings the same expertise in storytelling, brand strategy, and cross-cultural communication to help founders find their voice and grow their business with purpose.

Alongside consulting, Lory continues to host and produce Mija, a podcast and Substack exploring identity, migration, and culture for first- and second-generation immigrants in English, Spanish, and French. You can subscribe to the Substack here and listen in English, French, or Spanish here.

If you have a brand or passion you want to share, get in touch. Lory can help you bring it to life.